We nurture identities.
What makes us human is our ability to communicate. Branding is at the forefront of the communication thread. Once named, the flow of information is triggered. When information is abundant, there’s bombardment of subliminal messages from every direction. Brand is central to all communication, like an island in the ocean. Its fluid. Till all ends, reach. Billions of micro communications surround a brand.
We maneuver the virtual.
Being the hub of all communication, this landscape dominates the skyline. White and blacks, ones and zeros. The raw force of the icy sheets tames the mountains and covers them helpless. The upper layers keep deviating, making way for the new, similar to the ever changing trends of the virtual world. The technologies stays constant but due to the intangible nature of communication and the influx of information, the peripheral layer is subject to constant change.
We trigger senses.
A thick forest. The landscape of interactive communication. Everything invested in a robe of mystery. Stunning diversity. Engages all five senses and triggers human curiosity. Constantly encoding and decoding sensory experiences.The deeper you go, the more interactive is the experience.
When it comes to being an agency, we see our world as a maze where we come across a new dare every day. Our connotation of canyons for CGI, animation, and VFX defines it as one such challenging field which only few can out dare.
The idea behind choosing canyons as a part of our digital ecosystem is a hallmark of our larger than life presence in the CGI market. With so much tough terrain to climb, it is not always a possibility to be at the top.
Moving out of the traditional advertising methods to a digital era is just like a wind in a desert that set forth when a gust front blows and ends accumulating all the loose sand dunes. This phenomenon of the wind is how we see our Digital Marketing services to be for a brand. Where a small brand is set forth in the market, nourished and evolved in such a way that reaches out to the mass audience like the dust storm hitting the masses.
We create visual experiences.
Mount Kilimanjaro. A giant stratovolcano with an explosive past. Began forming over a million years ago. Its topography constantly changing ever since. But the remnant caldera crater rim stays constant.
Human communication has also taken many shapes and forms but the lens has always been at core of all communication. Immersive technologies have greatly altered the topography. What you derive, the most basic version is a product of your lens. It is then altered to enhance and highlight the message.
We love the high we experience while working with like minded individuals who take the road less traveled. We sculpt and chisel until we create something a few have dared to before.
The world is our oyster and we are driven by the compulsion to leave our mark in all vicinity. Marvels of our digital ecosystem adorn every continent and sea, exquisitely unified and vividly narrating their accomplishments in their own captivating way.
We breed superheroes. Heroes that not only create the unimaginable but motivate others to do so as well. We offer a nurturing playground to experiment, grasp and conquer the most creative, challenging and ever evolving world of technology.
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Abacus Learning Services is the premier Oracle training institute in Pakistan, providing the highest level of
services to its students in terms of their professional and personal development along with unparalleled
expertise. Being in partnership with Oracle, they have the largest faculty of highly trained, certified course
instructors. Abacus Consulting Services is also a subsidiary of Abacus Consulting.
Being a 360 Interactive Digital Experiential Agency we revamped the old website content and not only
implemented the cutting edge solution in Drupal but also brandish their story in the spot light. Abacus services
compendium was growing and they were investing more into the endorsement efforts. Additional services were
under construction and increasing web users burdening there servers. The problem child just didn’t rest here;
the movement of the content from the old site to the new seemed like hot water. In ad mist of this entire
dilemma it was time to spruce up there heart, abacus-global.com, to ensure that it conveyed the picture of the
500 million worth company it is.
A new website creation was an essential here. To save the day, OffRoad Studios came through with the idea of
presenting Abacus as the “Halo” organization. From revamping the old website content to the new one we not
only implemented the cutting edge solution in Drupal but also brandish there story in the spot light by two
unique concepts.
The two concepts we came up were; sky being the limit for the company, through balloons whereas, the clouds
portraying the niche for technology. Strong pre-eminences were placed on the content and an application was
built for user interactivity and supporting a large content push platform along with search engine optimization.
To structure the content management, user roles were developed based on the organizational hierarchy.
Furthermore, to complement our services Abacus was designed with flexibility to expand and accommodate its
future venture prospects through increased life span of the application.
On all accounts one will find the site to be presenting the true picture of Abacus’s mission of transformation,
partnership and success. It will allow users the experience to be able to connect and find solutions by unique
blends of transformational strategies of the companies to meet the challenges of the modern world today. After
the website was launched the immediate reaction of Abacus was “WOW!” The SEO Optimized website resulted
in drastic raise in the traffic. It permitted handling peak traffic hours as well as the visual design of the website
potrays an image of a 500 million company.