Huawei is a renowned name in Telecom Carrier Networking, building telecommunication networks and services. It is one of the leading companies in Enterprise Business, providing equipment, software and services to enterprise customers. It is also known for making modern and stylish cellular devices that are used in 140 countries worldwide.

Products and services:

• Huawei is organized around three core business segments:

• Telecom Carrier Networks, building telecommunications networks and services.

• Enterprise Business, providing equipment, software and services to enterprise customers.

• Devices, manufacturing electronic communications devices.

Outdoor Campaign:

Huawei starts grounding its roots in Pakistan as a cellular device provider, by launching one of its premium product that is named as “Huawei Ascend P7”. The Product is stylish and possesses a sleek design that will add style to the users’ personalities. The advertising campaign was started in Pakistan this year (2014) and billboards, banners and Pop-up banners were displayed all around the country. The marketing personnel were also well-aware about the importance of TVCs in the current era of dynamic technology and powerful media.

Huawei Ascend P7 TVC and 3d Animations:

Huawei decided to make a TVCs for marketing this product to masses and to do this task they need a company familiarized with local market dynamics. The first name came into their minds was OffRoad 360 IDEA (Interactive Digital Experiential Agency) where work speaks louder than words. Off-Road Studios is known globally for its creativity, quality services, 3d Animations and VFX Commercials. The ad created by using Adobe After effects, Adobe Photoshop, Adobe Premiere Pro, Autodesk 3D Max and Autodesk Maya. The ad proves the skills, expertise and creativity of Off-Road Studios family in 3d Industrial Visualization, 3d Product design and Motion Graphics.  The alliance paid off and these TVCs were launched on time.